Trip Hawkins, authentic pioneer in the industry and CEO at Digital Chocolate, will bring us closer to the future of new game platforms at Gamelab 2011

Trip Hawkins, co-founder of Electronic Arts and present Operations Manager at Digital Chocolate, will attend Gamelab 2011. In his speech, Hawkins, pioneer in the industry and one of the main champions of games as business leaders in the industry of digital contents, will stress the relevance of the inrush of the new digital media in our daily life and their use and adaptation specifically to the game industry.

Ever since the beginning of his career, Trip Hawkins has opened new paths for future professionals and discovering and exploring new operational ways for the game industry and digital entertainment. Indeed he belongs to the first year of students with a university degree in Games, and as the American Academy of Interactive Arts and Science, he was the first executive of this field in the world. Hawkins is founder of Electronic Arts and he is famous thanks to his creations Millionaire City, MMA Pro Fighter, Rollercoaster Rush and Tower Bloxx.